The module also covers:

• Automated individual decision-making
• Exploring the regulation of data-driven decision-making
• Data ethics and confidentiality
• Embedding information governance and security principles in processes, applications and systems
• Discovering more about digital markets and their implications for data protection, fintech, blockchain and medtech
• Leadership skills in the establishment of a privacy culture, awareness programmes and training development
• E-mail and telephone marketing
• Cookies and similar technologies
• Profiling and digital marketing
• AI and algorithims
• Internet of Things
• Cloud computing & SaaS
• Technical and organisational measures

CHF 4,600
Course fees cover materials, break refreshments and lunch. Participants must bear the additional costs for other meals, travel and accommodation

This module is aimed at individuals who have to deal with data protection either in their companies or in a private context and wish to gain a deeper understanding of the topic. Whether their background is in IT, marketing, management or another area, they will expand their knowledge and feel more confident in handling data.

• Lawyers
• Data protection specialists
• Newly appointed DPOs
• Compliance/legal professionals
• Information security specialists
• Risk management professionals
• Auditors and controllers
• Marketing managers and professionals
• Consultants
• Managing directors

English and German

Certificate of attendance

3